Ask The Expert: A Beginners Guide to Ceramic Investment

Reading Time: 5 mins

There was some huge buzz around ceramics and ceramic investment over the previous few years. Seen as a real business as valid and enriching as antiques for some investors, it has also been named as one in all the most important investments that Millenialls and Gen Z make. So, we decided to take a deeper delve and welcome our guest specialist on the topic, Julia Parkes.


A Bit About Me

“I used to be born in Stoke on Trent and are available from a protracted line of potters: you could possibly say pottery courses through my veins, I’m subsequently a ceramic expert by birth! I managed to smell out a pottery near my home in Yorkshire where I worked for nearly twenty-eight years. I’m recently retired, so am now capable of pursue my passion of collecting ceramics and adding to my personal, ever-growing horde! Inherited pieces began my collection: these are my most precious, not necessarily financially but due to association with family members, now long gone.


Don’t be delay by perceived snobbery of antique collecting. Ceramic collectors fall into various categories of experience and wealth, and listed below are just a few examples.

I’ll start with the intense collector for whom price is not any object if a selected piece is required to finish a group.


A dealer will buy as cheaply as possible then sell for optimum profit.


Automobile Booty and Treasure Hunter

Then there’s the growing number of people that love nothing greater than rising early on a Sunday morning to travel to automotive boot sales. For just a few kilos they may pick up anything that catches their eye – having fun with the potential of spotting a precious gem that the vendor has no idea of its value.

Studio Pottery Fans

Collecting ceramics could be a fulfilling, enjoyable hobby, especially whenever you buy for the pleasure of owning something you actually like. The enjoyment of trawling through other people’s solid off ‘junk’ can turn out to be quite addictive!

Turning your hobby right into a money-making scheme would want a committed amount of homework. Do some online research and discover which particular makes or types of ceramics have sold for lots of money, over time you’ll likely begin to see patterns of makers, a selected designer or style which consistently sell well:

Clarice Cliff is all the time a reputation to concentrate on as a few of her rarer limited editions can fetch a small fortune.

Research is vital, recently Hornsea Pottery has turn out to be fashionable to gather again for individuals who love the mid-century style. Hornsea was made in vast quantities and is a very good value, regular find in charity shops. If the design is by John Clappison then the worth and collectibility rockets.

Moorcroft is a reputation to look out for, as is Martin Brothers Pottery. Troika is now gaining in value again after being unwanted for years.


Copies and modern imitations might be difficult to discover eg original Delft ware is rare but there are various copies. Also Chinese porcelain might be eye wateringly precious however the market is flooded with modern imitations.

My final example is Staffordshire dogs, many homes have them but only a few of them are going to be precious. They’ve been consistently made for generations so vary tremendously in price and value.

Copies and modern reproductions might be difficult to discover. Always remember that if something appears too good to be true it fairly often is. The more research into what to search for is important for those who are going to take a position in an expensive item.

The more you get entangled within the hobby of ceramic collecting the more experience you’ll gain, in time you’ll develop an instinct into what’s a real article.

Be wary of shopping for on eBay. There are scores of real, honest sellers but do check seller reviews and scroll all the way down to see where the item is from, as some unscrupulous corporations and individuals will sell many alternative items from the identical address, potentially all sourced from an ‘antique’ conveyor belt over within the Far East.


One other necessary thing to keep in mind when collecting to make a profit is the condition of a chunk. Chips and cracks devalue most items considerably. Saying that, there are exceptions. If you happen to watch reruns of Flog It on daytime TV, the renowned experts are sometimes left with egg on their face after their valuation of a very sad and damaged article, only to seek out there are two or more bidders eager to own it and it sells for excess of the initial conservative valuation.

ceramics SELLING

If you happen to come into possession of a box of miscellaneous oddments, ensure you switch every item the other way up and take a look at the maker’s mark underneath.

You might have in your possession a very rare or collectible item which on first glance you’ve perceived as junk! If you happen to don’t wish to maintain it then you definately can attempt to sell it for the most effective price possible. Knowledge is power. After researching what your item is value, you shall be in a greater position to haggle and get as much as possible for it.

Keep in mind that whoever you finally sell it to will even be trying to make a profit for themselves. An auction house will take a median of 20% + VAT commission. An antiques dealer will try to purchase as cheaply as possible to make optimum profit. That is where your research gives to the facility to haggle.

Selling on eBay is an option. Be sure you state a minimum price you are ready to just accept and add postage and packing. If an item must be sent through the post it have to be well wrapped and in a robust box.


Collecting ceramics of any type and of any era might be incredibly rewarding, each personally and financially.

I like to recommend you begin small and buy belongings you like. If after performing some research you discover the item is value lots of money, and even extra money than you paid for it, you’ll soon get the bug. If it isn’t value much, then a minimum of you’ll be able to enjoy owning something that pleases you for little cost.

Pleased hunting!

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