Add a Short Product Description in WooCommerce

Do you must add a brief product description in WooCommerce?

An interesting and helpful short product description could make shoppers need to learn more about your products and enable you to get more sales.

In this text, we’ll show you ways you may add a brief product description in your WooCommerce store.

Why Add a Short Product Description in WooCommerce?

Just like a post excerpt, short product descriptions could make shoppers concerned about learning more a few product.

Most WooCommerce WordPress themes show the outline directly beneath the product’s price on the person product pages.

A short production description created using WooCommerce

Because it’s considered one of the primary things shoppers will see, this description is ideal for sharing vital details about a product resembling its size, or the fabric it’s comprised of.

This may also help shoppers quickly resolve whether or not they need to learn more concerning the product by scrolling to its full description or testing its product image gallery. In other words, an interesting description can act as a sales pitch for the remaining of your product page.

With that in mind, let’s see how you may add a brief product description in WooCommerce.

Add a Short Product Description in WooCommerce

To create a brief description, go to Products » All Products in your WordPress dashboard.

Then, find the product where you must add a brief description and click on on its ‘Edit’ link.

Adding a short product description using WooCommerce

When you’ve done that, scroll to the ‘Product short description’ box.

You may now type an outline into the text area.

Typing out a WooCommerce short product description

If you’re joyful with the data you’ve entered, simply update or publish the product page as normal.

Now in the event you visit this product page in your website, you’ll see the short description towards the highest of the screen.

Most themes will show this description directly beneath the product’s price and the ‘Add to cart’ button. Chances are you’ll see something different depending in your WordPress theme, but normally it is going to be shown towards the highest of the page.

Show Short Product Descriptions on Your Important Store Page

By default, most WooCommerce themes will show the short description on the person product pages only.

Typically, they don’t show the outline on the product category pages or the most important store page, as you may see in the next image.

An online store created using WooCommerce

Nonetheless, sometimes chances are you’ll want to point out this information on the most important store and category pages. This may also help customers spot products they need to learn more about by visiting the total product page.

To indicate the short description on the most important store page and product category pages, you’ll have to add some code to your website.

In the event you haven’t done this before, then you definately can follow our guide on the right way to easily add custom code in WordPress.

You’ll have to copy/paste the next within the WPCode plugin (really helpful) or in your theme’s functions.php file:

add_action( 'woocommerce_after_shop_loop_item', 'woo_show_excerpt_shop_page', 5 );
function woo_show_excerpt_shop_page() {
	global $product;

	echo $product->post->post_excerpt;

Now, the most important store and product category pages will show the short descriptions to your different products.

Most WooCommerce themes will display this information between the product’s price and the ‘Add to cart’ button. You may see this in the next image.

Short production descriptions on the storage homepage

Just bear in mind that having too many words in your store and product category pages could make your site look cluttered and confusing.

In the event you don’t like the way in which a selected short product description looks, then you definately can all the time change it by following the identical process described above.

Show Short Descriptions in a Custom WooCommerce Theme (Advanced)

In the event you are unhappy with how the outline looks in your product page, then you need to use a page builder plugin to create a custom WordPress theme to your online store.

SeedProd is one of the best landing page builder and theme builder for WordPress and permits you to construct your individual WooCommerce theme without having to jot down a single line of code. In this fashion, you may control exactly where the short product description appears in your product pages.

The free version of SeedProd is offered on, but we will probably be using the Pro version of the plugin since it comes with the theme builder and ready-made WooCommerce blocks. These blocks include a ‘Short Description’ block.

On this section, we’ll show you the right way to create a totally custom Single Product layout to your WooCommerce store.

You will have to repeat this process and create a singular layout for each page of your online store. For instance, you’ll use SeedProd to create a design to your store’s homepage and archive page.

This provides you complete control over your entire store’s layout. This makes it a strong and versatile option for anyone who’s seeking to design a very custom WooCommerce store.

After you put in the WordPress plugin and activate it, SeedProd will ask to your license key.

SeedProd license key

You will discover this information under your account on the SeedProd website and in the acquisition confirmation email that you just got when you got SeedProd.

After typing in your key, go to SeedProd » Theme Builder. Here, you’ll click on the ‘Add New Theme Template’ button.

The SeedProd theme builder

Within the popup that appears, type in a reputation to your product page design into the ‘Name’ field and open the ‘Type’ dropdown and click on on ‘Single Product.’

When you’ve done that, click on the ‘Save’ button. Doing so will load the drag-and-drop SeedProd page builder.

Creating a single product template with SeedProd

SeedProd shows a live preview of your product page on the correct side of the page. This will probably be blank to start with.

The left side shows a menu of the various blocks and sections which you could add to your custom WooCommerce product page.

A custom WooCommerce product page created with SeedProd

SeedProd comes with a lot of ready-made blocks including some special WooCommerce blocks. You may construct a totally custom product page inside minutes using these ready-made blocks.

Since we’re using a blank template, you’ll be adding the entire WooCommerce product page elements yourself. These include the ‘Product Featured Image’ and ‘Product Title’ in addition to the ‘Short Description.’

Along with those, you may also use SeedProd blocks like spacers, columns, and dividers to provide your WooCommerce page a pleasant structure and arranged layout.

Next, find WooCommerce Template Tags within the left-hand menu and select a block so as to add. You just need to tug one into the SeedProd builder to enable it.

SeedProd's WooCommerce template tags

If any block needs additional customization, you may click on it within the SeedProd editor. The left-hand menu will now update to point out all of the settings which you could use to customize the chosen block.

For instance, in the event you click on a ‘Product Title’ block then you definately’ll give you the chance to alter the dimensions of the font, the text alignment, and more.

Adding a product title tag to your custom WooCommerce product page

So as to add a brief description to your design, simply find the ‘Short Description’ block within the left-hand menu.

Then, simply drag and drop this block anywhere onto your design.

Adding a custom short product description with SeedProd

As you’re constructing your product page, you may move blocks around your layout by dragging and dropping them. This makes it easy to create a WooCommerce product page with a very custom layout in SeedProd.

If you’re joyful together with your WooCommerce product page’s design, you may click on the ‘Save’ button within the upper-right corner.

Finally, you may click the ‘Publish’ button to your WooCommerce product page to go live.

Publishing a WooCommerce single product template

You’ve now created a totally custom product page design to your online store.

You may now create a template for all the various WooCommerce pages by following the identical process described above. In the event you’re unsure what design to create next, then simply click on the Add Latest Theme Template button.

Creating a new SeedProd theme

Within the popup that appears, click on the ‘Type’ dropdown menu.

You’ll now see a listing of all the various templates that it’s good to create resembling header, footer, and single post.

Creating a custom WooCommerce theme

After making a design for every of those content types, you’re able to make your custom theme live.

Simply head over to SeedProd » Theme Builder, after which click on the ‘Enable SeedProd’ slider to show it from ‘no’ (grey) to ‘yes’ (green).

Enabling your custom WooCommerce theme

We hope this text helped you learn the right way to add a brief product description in WooCommerce. You too can undergo our guide on one of the best WooCommerce plugins to your store and one of the best live chat software for small businesses.

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